Case Studies

Case Studies

Case Studies

UCSF – Patient Education eLearning

Developed engaging, scenario-based eLearning modules to help cancer patients adopt healthy behaviors. Simplified complex clinical content into accessible, actionable lessons for patients and caregivers.

Premium UX Template for Framer

Deliverables

18 interactive modules

Method

Articulate Rise content design

UCSF – Patient Education eLearning

Developed engaging, scenario-based eLearning modules to help cancer patients adopt healthy behaviors. Simplified complex clinical content into accessible, actionable lessons for patients and caregivers.

Premium UX Template for Framer

Deliverables

18 interactive modules

Method

Articulate Rise content design

UCSF – Patient Education eLearning

Developed engaging, scenario-based eLearning modules to help cancer patients adopt healthy behaviors. Simplified complex clinical content into accessible, actionable lessons for patients and caregivers.

Premium UX Template for Framer

Deliverables

18 interactive modules

Method

Articulate Rise content design

Avenue 8 – AI Real Estate Assistant

Contributed to the design of an AI-powered assistant that helps real estate agents manage listings, client communication, and deal workflows. Focus was on streamlining tasks and reducing friction through intuitive UX and conversational AI.

Premium UX Template for Framer

Deliverables

Wireframes & Prototype

Focus

AI chat flows


Avenue 8 – AI Real Estate Assistant

Contributed to the design of an AI-powered assistant that helps real estate agents manage listings, client communication, and deal workflows. Focus was on streamlining tasks and reducing friction through intuitive UX and conversational AI.

Premium UX Template for Framer

Deliverables

Wireframes & Prototype

Method

AI chat flows

Avenue 8 – AI Real Estate Assistant

Contributed to the design of an AI-powered assistant that helps real estate agents manage listings, client communication, and deal workflows. Focus was on streamlining tasks and reducing friction through intuitive UX and conversational AI.

Premium UX Template for Framer

Deliverables

Wireframes & Prototype

Focus

AI chat flows


ScaleGrowth – Dashboard

Redesigned the organizer dashboard to give community leaders clearer insights and tools to engage members effectively.

Premium UX Template for Framer

Deliverables

Dashboard redesign

Methods

Usability testing

ScaleGrowth – Dashboard

Redesigned the organizer dashboard to give community leaders clearer insights and tools to engage members effectively.

Premium UX Template for Framer

Deliverables

Dashboard redesign

Method

Usability testing

ScaleGrowth – Dashboard

Redesigned the organizer dashboard to give community leaders clearer insights and tools to engage members effectively.

Premium UX Template for Framer

Deliverables

Dashboard redesign

Methods

Usability testing

Sippilicious – Herbal Tea App

Created a mobile app experience that simplified herbal tea purchases while promoting mindfulness and wellness among women.

Premium UX Template for Framer

Deliverables

Mobile app prototype

Focus

Mindful shopping & wellness

Sippilicious – Herbal Tea App

Created a mobile app experience that simplified herbal tea purchases while promoting mindfulness and wellness among women.

Premium UX Template for Framer

Deliverables

Mobile app prototype

Method

Mindful shopping & wellness

Sippilicious – Herbal Tea App

Created a mobile app experience that simplified herbal tea purchases while promoting mindfulness and wellness among women.

Premium UX Template for Framer

Deliverables

Mobile app prototype

Focus

Mindful shopping & wellness

Airbnb – Co-Hosting Feature

Improved the co-hosting experience by streamlining task delegation and payments, enhancing collaboration between hosts.

Premium UX Template for Framer

Focus

Collab & payments

Method

UX research & redesign

Airbnb – Co-Hosting Feature

Improved the co-hosting experience by streamlining task delegation and payments, enhancing collaboration between hosts.

Premium UX Template for Framer

Deliverables

Collab & payments

Method

UX research & redesign

Airbnb – Co-Hosting Feature

Improved the co-hosting experience by streamlining task delegation and payments, enhancing collaboration between hosts.

Premium UX Template for Framer

Focus

Collab & payments

Method

UX research & redesign

Kaus – Home Insurance Platform

Designed a responsive web experience enabling millennials to obtain fast, accurate home insurance quotes in under five minutes.

Premium UX Template for Framer

Deliverables

Responsive web design

Focus

Fast & accurate quotes

Kaus – Home Insurance Platform

Designed a responsive web experience enabling millennials to obtain fast, accurate home insurance quotes in under five minutes.

Premium UX Template for Framer

Deliverables

Responsive web design

Method

Fast & accurate quotes

Kaus – Home Insurance Platform

Designed a responsive web experience enabling millennials to obtain fast, accurate home insurance quotes in under five minutes.

Premium UX Template for Framer

Deliverables

Responsive web design

Focus

Fast & accurate quotes

Process

A clear, human-centered framework that blends rigor and creativity. I move from exploration to execution with equal parts empathy and precision—turning complex information into intuitive, engaging experiences that drive impact.

  • 01

    Discover

    Partner with stakeholders to align on goals and constraints. Conduct user interviews, content analysis, and market scans to uncover pain points and opportunities.

  • Define

    Synthesize insights into personas, journeys, and “How Might We” questions. Map information architecture and task flows to set a strong foundation for design.

    02

  • Develop

    Design wireframes, prototypes, and content that simplify complexity. Test iteratively with users, refining until both clarity and delight are achieved.

    03

  • Deliver

    Launch with confidence—providing design specs, instructional assets, or marketing collateral as needed. Measure outcomes against user success and business goals to ensure lasting impact.

    04

Process

A clear, human-centered framework that blends rigor and creativity. I move from exploration to execution with equal parts empathy and precision—turning complex information into intuitive, engaging experiences that drive impact.

01

Discover

Brainstorming sessions in order to take their needs and company goals into account. Define the scope and objectives of the project and lays a fundamental foundation for everything that comes after.

Develop

Define the user experience, test and evaluate design concepts, and analyze how your designs will inform behavior and effect the experience of the user.

03

Define

Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.

02

Deliver

Determine design patterns, elements of template pages, different framework options, and work with developers to test design functionality.

04

Process

A clear, human-centered framework that blends rigor and creativity. I move from exploration to execution with equal parts empathy and precision—turning complex information into intuitive, engaging experiences that drive impact.

  • 01

    Discover

    Partner with stakeholders to align on goals and constraints. Conduct user interviews, content analysis, and market scans to uncover pain points and opportunities.

  • Define

    Synthesize insights into personas, journeys, and “How Might We” questions. Map information architecture and task flows to set a strong foundation for design.

    02

  • Develop

    Design wireframes, prototypes, and content that simplify complexity. Test iteratively with users, refining until both clarity and delight are achieved.

    03

  • Deliver

    Launch with confidence—providing design specs, instructional assets, or marketing collateral as needed. Measure outcomes against user success and business goals to ensure lasting impact.

    04

Stack

Stack

Stack

I design learning & digital experiences that make complexity simple.

© 2025 Ava Liang Zhao | UX & Learning Designer

I design learning & digital experiences that make complexity simple.

© 2025 Ava Liang Zhao | UX & Learning Designer

Get Athos Pro